“Imagine a cake. Academia focuses on perfecting the recipe, while industry cares about how it tastes and looks,” said Marieke Palm, brilliantly summarising the core challenge of industry-university cooperation. The analogy set the tone for an engaging discussion exploring why and how such partnerships can thrive despite inherent differences.
One take-home message:
Industry-university partnerships aren’t just a checkbox for rankings — they’re essential for staying connected to the real world and ensuring mutual growth.